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Nutraceutical Playbook Part 5: Walter Healthcare Building Market-Ready Nutraceutical Brands
The nutraceutical landscape has moved past simple growth and entered a critical "sophistication phase." Today's consumer is a powerful, highly informed individual, a meticulous label-reader who scrutinizes every claim and compares products with unprecedented diligence. This shift, coupled with stricter global regulatory oversight, has redefined the market. In this hyper-competitive new reality, the fundamental requirements are non-negotiable: strong, science-backed formulatio
Akshay Gautam
2 days ago10 min read
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